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RSS Blog & RSS News

RSS Feeds for Engineers

05/31/2019

RSS or news feeds are one way to keep up on what’s happening in the industry. Here are some tips to get the most out of them.

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Google Began its Shutdown of Google+ the Beginning of April
05/29/2019

Google has officially started the process of shutting down and deleting all consumer accounts on its Google+ social network platform, bringing an end to the company’s attempt to directly compete with the likes of Facebook and Twitter.

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Why Your Brand Needs to Invest in Social Media
05/27/2019

There is no questioning the influence of social media in modern society, and our broader interactive process. But still, many businesses remain unsure whether it's right for them, whether they actually need to have a social media presence.

To be fair, it may not be for everyone - if, for example, you sell products aimed specifically at an older sector of the market, it could be that you would be wasting your time posting to a Facebook Page that no one's likely to read.

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Facebook Statistics that Every Marketer Should Know in 2019
05/24/2019

With over 2.3 billion active users, Facebook has grown to become the biggest connective platform in history, and an essential part of many people's on and offline lives.

The influence of Facebook is inarguable - in fact, Facebook is so big that it's believed by some to have influenced the election of many world leaders through targeted ads and intricate campaigning. Whether you believe that or not will come down to your perspective, but no matter how you look at it, Facebook is a critical media platform, and one of the most significant tools of our time.

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5 Tips for Managing a Social Media Crisis
05/22/2019

Turn on the news, scroll through Twitter or chat with a friend these days, and you are likely to hear about yet another brand or individual suffering yet another social media-induced crisis of some kind.

It seems that every day, every hour, theres some other social media disaster. Does this mean that brands are suddenly behaving more poorly, or is this the state of how we live now?

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10 Tips for Keeping Your Personal Data Safe on Social Media
05/20/2019

Social media plays a vital role in our daily life. Websites like Facebook, Twitter, and Instagram are the most common social channels used to connect with our loved ones. With over 2.77 billion social media users today, such social media websites make a perfect platform for identity thefts. With huge user database of private information, it is the responsibility of social media platforms to keep personal information safe.

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Why Social Media Influencers Are Integral To Tech Culture
05/17/2019

In todays climate of hyper-competitive technologies, the ways that technology is sold often has much more to do with how a brand is perceived and the cultural relationships that this brand has to an imaginary field of power much more than how good a brand actually is. Where social influencers have far more sway with younger consumers than celebrity endorsements, how do they fit into the greater social fabric that necessitates that not only items are bought and sold, but which nurtures a cultural connection between the object and a deeper ethos that speaks to us as individuals? In essence, what makes the social influencer integral to new tech culture today and what are the indicators of their value or, according to some critics, that their time is up?

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8 Steps to a More Effective Social Media Marketing Strategy
05/15/2019

While the social media landscape is always changing, the fundamental building blocks of an effective strategy remain the same. Without them, you're likely wasting your time - or at the least, you're not seeing optimal results from your efforts to connect and engage with your online audience.

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RSS is Better than Twitter
05/13/2019

There is a good reason people call Twitter the hell website.

Cynicism, egos, unprovoked hostility, unchecked propaganda, sexism, bigotry, and outright hate—Twitter is as full of it as virtually anywhere online, and worse, it is unbearably nonstop. The design of the place feels uniquely unhealthy due in large part to its speed and unrelenting stream. Opening up TweetDeck, the Twitter-owned client favored by maniacs like me thanks to its real-time updating feature, can seem like stepping into an oncoming tidal wave and getting swept out to sea. Before too long, you feel exhausted and ready to give up.

RSS Is Better than Twitter

How To Apply Social Selling To A Social Media Marketing Campaign
05/10/2019

Traditional sales tactics have begun to shift thanks to social media networks. Social selling leverages social networks and gives salespeople the ability to connect directly with customers. In 2016, LinkedIn found that 90% of top-performing salespeople use social media as part of their sales strategy.

Social selling relies on having robust, well-built social networks, which is why social media marketing is a crucial aspect of social selling. Since these two concepts are so similar, many people confuse the two.

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48 Social Media Goals and Metrics to Measure the Success of Your Strategy
05/08/2019

Are you looking for ways to measure the success of your social media marketing efforts? Want to know if your social media campaigns are worth your time and effort?

The team from Social Success Marketing share the metrics you can, and should, track in this infographic.

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The Internet Archive is working to preserve public Google+ posts before it shuts down
05/06/2019

Google is set to begin deleting data from its beleaguered social network, Google+ in April, but before that happens, the Internet Archive and the ArchiveTeam say that they are working to preserve public posts on the platform before they vanish forever.

In a post on Reddit, the sites announced that they had begun their efforts to archive the posts using scripts to capture and back up the data in an effort to preserve it. The teams say that their efforts will only encompass posts that are currently available to the public: they won’t be able to back up posts that are marked private or deleted.

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6 Facebook Messenger Tools to Help Scale Your Growth
05/03/2019

Are you looking to maximize your use of Facebook Messenger within your digital marketing plan?

Whether you want to get more contacts, increase conversions or use automation to scale your growth, Facebook Messenger marketing tools can help - when used the right way.

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Why You Should Not Put All Your Focus on Only One Social Media Network
05/01/2019

It happens here and there - Facebook goes down, Instagram goes down, then everyone runs to Twitter to figure out what the heck is going on. Last week, we experienced this again, with both Instagram and Facebook going down for 10+ hours, and sparking panic among many brands and influencers who now rely on these platforms to generate income.

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