Can be Published Using RSS Feeds
With all the vast amounts of information available
on the web, it is becoming more and more difficult to sort through
and find what you are looking for. RSS significantly lowers the
signal-to-noise ratio. RSS has the unique ability to compile information
and filter it, so you only see unique and relevant content. The
information superhighway has become packed with content, and those
familiar with technology are using RSS to filter the content, allowing
them to drill down and access only the content they want, without
having to wade through all the noise.
There are very few subjects or topics that do not
currently have an RSS feed available. Perhaps it might be easier
to ask what can not be published using RSS? RSS is a standard format
to syndicate Internet content, not just blogs or podcasts, but any
type of content. Podcasting clearly shows that feeds can be media-rich,
and while podcasting is generally considered a medium for entertainment,
the educational value of podcasting has not been lost on many educational
institutions. The business community has been a little slower to
embrace the power and importance of RSS as a communication medium,
but industry leaders are gradually adopting it as a new and powerful
method of communication. But back to the original point... RSS can
deliver virtually any type of content, including spreadsheets, power
point applications, database updates, video tutorial, and much more.
The true value of RSS feeds is that the subscriber can review and
evaluate the information at a time and place of their own choosing.
There are a number of ways that businesses can make
use of RSS feeds...
Automated Generated Feeds (like ego-searches)
Google, Yahoo, and many Blog search engines can automate
the generation of RSS feeds, often based on a keyword or keyword
phrase. Each time the keyword appears in a search result, the RSS
feed is updated. This is a great way for businesses to keep updated
on industry news, competitors, or even their own company, personnel,
Manually Generated RSS Feeds
Webmasters can create targeted RSS feeds that contain
unique and targeted content. The RSS feeds can be manually created
by webmasters to target specific types of content.
Webmasters and publishers can often use existing RSS
feeds to create web content. Existing RSS feeds can be merged and
filtered to create new RSS feeds and content. The new merged or
filtered RSS feeds can then be republished or displayed on a website.
There are a number of free tools and tutorials available to assist
webmasters in merging, filtering, and displaying the contents of
a web feed.
Link to Display RSS Feeds - http://www.feedforall.com/displaying-rss.htm
Publishers and webmasters can extract information
from a database, and then provide that content via an RSS feed.
The information contained in such an RSS feed is dynamically updated
as the content of the database changes.
While RSS is a great tool for businesses, it is important
to respect copyrights. Do not assume that any content contained
in someone else's RSS feed is free for you to publish. It is important
to review any usage policies of the RSS feed's original publisher
before syndicating the content contained in the RSS feed.
About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com
software for creating, editing, publishing RSS feeds and podcasts.
In addition Sharon manages marketing for RecordForAll http://www.recordforall.com
audio recording and editing software.